We put together a wiki site (click here to access) for coordinators with best practices and materials to help them implement the Challenge in their workplace. Below are a few of the key materials and tips from the Wiki.
Icon and link to our commuter check-in
A button or logo that your organization can put on your intranet. This button should link to the Walk/Ride Day Check in tool. The short url bit.ly/checkin-2019 leads directly to the check-in form.
A Challenge flyer for distribution to your staff with the Walk/Ride Day calendar and monthly themes.
THE 2019 GREEN STREETS COMMUTER CHALLENGE: A competition among Boston-area employers, April – October, to determine which workplace has the highest percentage of staff checking in their commutes and the highest percentage of employees going car-free or car-light on Walk/Ride Days, the last Friday of each month. All staff are invited and encouraged to participate! Yes, car commuters count towards our winning! Make your Walk/Ride Day travel plans now and remember to check in (http://bit.ly/checkin-2019) on the last Friday of the month to be counted.
[YOUR COMPANY NAME] is taking part in the 2019 Commuter Challenge, to help create safer, healthier and more vibrant streets and communities. We want it to be a fun, community-building opportunity, so please share with me your suggestions and ideas! We' are competing against other area workplaces to see who among us has the highest percentage of staff checking in their monthly commute - any commute - online. Our goal is to raise awareness about our commuting options and impacts.
All staff regardless of how you commute, are invited and encouraged to check in just one commute a month. Everyone - pedestrians, bicyclists, car commuters and everyone else - should try to remember to check in on Walk/Ride Days, the last Friday of every month, through October at http://bit.ly/checkin-2019. (Don't worry - we'll share reminders.) When you do so, you will be entered into a variety of free in-house and online raffles, and will have other opportunities to be rewarded by local merchants.
The Challenge starts April 22nd (Earth Day!), so please remember to check in and help us win! Stay tuned for more Commuter Challenge updates to learn about events, incentives and for reminders about upcoming Walk/Ride Days. And, most of all…enjoy!
Lead by example
Public and visible participation of individual senior staff are powerful in setting an example, showing the importance to the workplace of this effort, and in building community.
Walk/Ride Day is also a great opportunity for your company to tout its successes and commitments to health, green transportation, other sustainability and community initiatives in which your company is already engaged.
Thank and learn
Walk/Ride Day is also an ideal time to thank and learn from those who regularly travel in sustainable and active ways. You can do it more or less formally with in-house resources such as other commuters, or you can bring in other resources. Ask us for suggestions!
WHO? Profiles (photo, video, written) of such green-traveling staff, both newcomers, and long-term users, can be very interesting and inspiring to others.
Utilize rewards to gain momentum
In-house food, celebrations, raffles are always popular. Consider raffling off Charlie Cards with small amounts of money, theater or movie tix, or other "green" and healthy prizes. If there are nearby retailers who do not yet offer incentives to your staff for their Walk/Ride Day participation, encourage them to sign on as Retail Partners.
INFO: Share the previous month's results!